Market Plan: The Family Gym Prepargond by: Brittany D. Coberly MKTG 630 Dr. Timothy Donahue whitethorn 2011 Market Plan The Family Gym Contents Introduction-----------------------------------------------------------------------------P. 4 I. The Market ------------------------------------------------------------------------- P. 5 What are the needs? --------------------------------------------------------- P. 5 Who are they? ---------------------------------------------------------------- P. 6 Where are they? -------------------------------------------------------------- P. 6 Characteristics ---------------------------------------------------------------- P. 7 Attitudes ----------------------------------------------------------------------- P. 8 Class ---------------------------------------------------------------------------- P. 8 II. Service------------------------------------------------------------------------------- P. 9 Quality ------------------------------------------------------------------------- P. 9 Options ----------------------------------------------------------------------- P. 10 Attractiveness -------------------------------------------------------------- P.
11 Shape, material, design, color and copy ------------------------------- P. 12 Brand-------------------------------------------------------------------------- P. 13 controversy ----------------------------------------------------------------- P. 14 Classification-SIC # Description ------------------------------------------ P.15 Where is your product on the product life one shot? -------------------- P. 15 III. Place ------------------------------------------------------------------------------- P. 18 Place/Distribution Objectives -------------------------------------------- P. 18 Channels of Distribution -------------------------------------------------- P.... If you extremity to get a full essay, order it on our website: Ordercustompaper.com
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