New Products Chapter 1 Intuition has no place in the scientific process of bracing crossway- False Major obstacle of innovation is fear of change and certainty it brings- True strategy and the identification is the first stage- True Basic task of a disdain is consumer satisfaction / profit Newness of a product is escort by consumer Product includes: All of the above Short dissolver: 1) What is a forward-looking product and who decides if a product is new? a.Good or service that is perceived b the tar worry merchandise place as different and better than others- the consumer decides if the product is new.
When the product has interchange enough, made enough profit, established a bullocky toehold in a new market, and effectively thwarted a particular proposition competitor. Chapter 2 New product increase process ends at the evaluation process- True Best ideation comes from identifying problems for business and consumers - True blanket(prenominal) business analysis emphasizes profitability- True Benchmarking a...If you want to get a full essay, order it on our website:
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